Ladder
Launching a new brand ambassador
Make Ladder famous and get people talking about the brand with Hilary Duff as brand partner.
Idea
Leverage the announcement of Hilary Duff as Ladder’s first celebrity brand partner and the broader ‘Hilary Duff Trains on Ladder’ campaign through thoughtfully curated media outreach across fitness, health/ wellness, lifestyle, and entertainment verticals.
- 56
- pieces of earned coverage
- 4.45b
- earned media impressions
- 11
- total social placements
- 29m+
- followers reached
